The most used word in the world of SEO (Search Engine Optimization) is backlink. Many new bloggers don’t know the importance and real meaning of backlinks. We explore the different types of backlinks that search engines will notice and record coming to your website.
The links coming towards your website from other sites are called backlinks. In the past, the ranking of a website depended on the number of backlinks. Now, search engines have made some changes, but still, backlinks play a vital role in ranking a website. If you want to succeed in SEO, you should create the best quality backlinks for your website.
It means that you should pay attention to the quality of backlinks rather than the quality. Here, we will discuss the types of links that you should build for your website.
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#1 Guest Blogging Backlinks
The backlinks that you get for your website through guest blogging are known as the most powerful backlinks. To create backlinks through guest blogging, you should find websites relevant to your website’s niche, allowing guest posts. After finding these websites, you should contact their moderators and discuss guest blogging.
While discussing guest posts, you should try to know the keyword and length of the content. You should create the best quality guest post and submit this guest post on this website. When you submit your guest post on this website, you will get a do-follow backlink for your website. While sharing the guest posts, you should also check their DA and PA. You should try sharing your guest posts on websites with high DA and PA levels.
#2 Editorial Backlinks
Editorial backlinks are also the ideal backlinks for your website. While getting the editorial backlinks, you should ensure that you get the editorial backlinks from well-reputed websites. You can get editorial backlinks only when someone cites your website as a source of information in their articles.
To get the editorial backlinks, you should create the evergreen and the best quality content. Its reason is that if the content of your website is low-quality, no one will like to mention your website as a resource on their websites. Another way to get editorial backlinks is to find out the broken links of other websites. After finding these broken links, you should request them to replace these broken backlinks with their backlinks.
As broken backlinks become a cause of insufficient experience for the users of a website. Therefore, when you spot these broken links of a website, they will replace these broken backlinks with the links of your website in regard.
#3 Guest Post Bio Backlinks
While finding the websites for the guest posting, if you find some websites not allowing backlinks in the content, they may offer do-follow backlinks in the author’s bio. If a well-reputed, high DA and PA website allows the do-follow backlinks in the author’s bio, you should avail of this opportunity.
Its reason is that these kinds of do-follow backlinks from the best quality websites also last a positive impact on the SEO of a website. As these best-quality websites have millions of viewers, you can also drive many viewers to your website. If your website is getting some direct views, Google will also try to improve the ranking of your website.
#4 Comment Backlinks
Comment backlinks also play a vital role in the SEO of a website. While creating comment backlinks, you should be very careful. It is because many new bloggers create comment backlinks without taking care of the spammy backlinks. Moreover, they also create lots of comment backlinks from spammy websites.
As a result, the spam score of their websites increases. To create comment backlinks, first, you should find the best quality websites in your niche. After finding these websites, you should leave valuable comments below the posts. If you don’t provide value to the viewers via your comments, moderators will try to remove your comments.
Another benefit of these comment backlinks is that these comment backlinks are the best way to drive lots of visitors to your website. Most of the websites allow no-follow backlinks in the comments. Anyhow, these no-follow backlinks will also be helpful for your website to maintain the ratio of the do-follow and no-follow backlinks.
#5 Niche Directories
Most of you think that directories are dead and no one is creating backlinks from the directories. Yes, you are right, but you should know that general directories are dead. If you are getting backlinks from the general directories, you will not get benefits in the SEO of your website. Anyhow, niche directories are still working.
If you are getting backlinks from niche directories, Google will consider these backlinks as powerful backlinks. For example, if your website provides dissertation writing services, you should get backlinks from the education niche. These niche directories’ backlinks are also helpful in the local SEO of a website.
Now, the tip is that you should create links to your website on those niche directories that provide value to the users. You should not create links on the automated backlink creation directories.
#6 Press Releases
If your website has some newsworthy announcements to make, you can make use of the press releases. These press releases provide a foundation for your website to increase the PR of your website.
These press releases also provide the best marketing tactics to increase your website’s traffic.
Webinars also provide valuable website content to increase your website’s backlinks. You can embed these webinars on other websites along with your links. You should also mention your brand with the help of these webinars. These webinars are also just like guest posting. When you post webinars at the high DA and PA websites, you will get the best quality backlinks for your website.
You can also use blog promotion techniques to create backlinks for your website. Along with these backlinking techniques, you can also create high-quality backlinks for your website by creating profiles and posting comments on the forums.
Podcasts are an excellent source of links coming back to your site as a resource to get more information about a story or topic. In addition, you may be able to place your podcast on several highly-ranked podcast platforms with high domain authority. You can listen to this post on Bite Size Tips to Build Your Online Brand.
#8 Google Maps
This is often overlooked but offering additional information about a place or an event allows you to gain links from a highly-ranked site. In addition, Google is trying to enhance the content found in its Google Map application.
I have a love-hate relationship with Pinterest. While well-crafted pins often generate a few clicks, it’s a pain to make and post these graphics on Pinterest that will be seen enough to generate traffic. However, the real surprise may be that each backlink to your site comes from a high Domain Authority site that Pinterest has earned.
Like Pinterest, Reddit can’t be ignored. However, it also cant be abused. Our experience is that posting no more than once a week on various Reddit communities will get you noticed but not banned. Unless, of course, you have really good content that people want to see. Over time you will see links appear on Google Search Console.
Final Thoughts on Different Types of Backlinks
It is important to stress that backlink building is a practice that must be done over time. However, devoting a few hours a week to cultivating relationships with other bloggers and making links seen on social media will render result in both clicks to your site and high domain authority.